The implementation of the new E-commerce Law stipulates the qualifications and business scope of distributors. Taking Youzan as Whatsapp Database an example, the Youzan distribution platform began an active “compliance upgrade” exploration of the distribution business on January 19, 2019, and clarified the “promotion and collection” cooperation model for Whatsapp Database distributed products: the entire order is received Suppliers, suppliers then share commissions to distributors, and distributors only undertake the responsibilities of product promotion and fund collection.
After this adjustment, the distribution business operates in accordance with the "promotion and collection" model. After the advent of the Whatsapp Database new e-commerce law, what is the operational logic of new distribution? Today I will show you all. 1. What is distribution? Let me ask you a question first: If you are the owner of a snack shop, you have 100 packs of Whatsapp Database spicy sticks you want to sell, but your own traffic is not enough to sell all the products. What will you do then? If you say "find someone who has the ability to sell spicy sticks for me and give him some commission", then you understand the basic concept of distribution. The meaning of distribution is the establishment of sales channels.
According to Philip Kotler's definition, distribution channels, or marketing channels, refer to the process of transferring a certain Whatsapp Database commodity or service from a producer to a consumer to obtain such commodity, Service ownership helps transfer ownership to all businesses and individuals. Simply put: Distribution = paying someone to sell things for you. Whatsapp Database Distribution is widely used in the current e-commerce environment, including Taobao, JD.com, Pinduoduo, Youzan and other shopping platforms have distribution mechanisms.