Up to now, the strategic goal of "Realizing a Well-off Society in an All-round Way by 2020" has been initially popularized in all towns and towns across the country, the national consumption level has been further improved, and the concept of people's needs has gradually changed from the need for food and clothing to a higher level of demand. In recent years, people have paid more and more attention to health, medical care, and health care, and health care services have become a rigid demand.
Investment scale of China's health industry (data from China Industry Information Network) It can be seen from the data that from 2009 to 2019, the Fax List number of investment and financing in China's health service industry has increased in turn, and it has doubled from 2016 to 2018. Analysis: Because with the development of economy and society, people pay more attention to health, and the growth rate in 16-18 years is close to 50%. It shows that the Chinese market is paying more and more attention to the development of the health industry; at the same time, it is currently in a period of rapid growth and has great opportunities for development.
Market Status Analysis 2.2.1 Market Background It can be seen from the data that 52% of the 18-45-year-old age group in China pays attention to sleep disturbance. Analysis: In the context of consumption transformation and upgrading and people's growing demand for a better life, in recent years, people have paid more and more attention to health, medical care, and health care, and health care services have become a rigid demand. The main health problem of 52% of users is sleep. At this age, life is more stressful and the pace of life is fast, so it is inevitable that there will be health problems, and they are more concerned about their health.